TikTok Shop Earnings Calculator 2026: Fees, Commissions & Net Profit
TikTok Shop can drive explosive sales โ but referral fees and affiliate commissions can quietly erase your margin. This 2026 guide shows exactly what you pay and how to find your true net profit per sale.
Price the customer pays
Your cost per unit
Default 8%. Range 2โ20% by category.
Your shipping cost per order
Commission paid to creators (when enabled)
Monthly sales volume
โYour Results
Enter a selling price to see your net earnings.
Use the calculator above to run your numbers. For a full-page experience, open the standalone calculator.
How TikTok Shop Fees Work in 2026
When a sale happens, TikTok deducts a referral (commission) fee โ typically 2% to 20% by category, often around 8%. If you run the affiliate program, you also pay a commission (commonly 5โ20%) to the creators who drive sales. Shipping and COGS round out your cost stack.
The Net Profit Formula
Net Profit / Unit = Selling Price โ COGS โ Referral Fee โ Affiliate Commission โ Shipping. For a $29.99 product with $9 COGS, an 8% referral fee, and 10% affiliate commission: referral $2.40, affiliate $3.00 โ net โ $15.59 per unit (about a 52% margin).
TikTok Shop vs Amazon vs Etsy
TikTok's referral fee is often lower than Amazon's ~15% and competitive with Etsy's ~6.5% plus processing. But heavy affiliate commissions can push your effective cost higher. The payoff is reach: TikTok's algorithm and live shopping can generate viral, demand-driven volume.
How to Maximize Profit
- Price for the full fee stack, not just COGS.
- Tune your affiliate rate โ high enough to attract creators, low enough to stay profitable.
- Lower COGS with better supplier terms as you scale.
- Use native formats (live shopping, short video) to drive organic sales.
Frequently Asked Questions
What percentage does TikTok Shop take?
A referral fee that varies by category, generally 2%โ20%, often around 8%.
How does affiliate commission work?
You set a rate (5โ20%) paid to creators on top of the referral fee when they drive a sale.
Estimate your numbers with the TikTok Shop Earnings Calculator, then compare with the Etsy Fee Calculator and Amazon Seller Fee Calculator.